Poor Jane, You’re Just Too Ugly

Filed under: Books — joy at 8:01 am on Tuesday, March 27, 2007

This is possibly the most offensive thing I have ever seen. I honestly thought it was a joke until I saw it from two reputable sources:

Jane too plain for publishers

Staff and agencies
Friday March 23, 2007

After being made over as a pin-up for the big screen, Jane Austen is has now being dolled up by a publisher. Becoming Jane, the recent quasi-biopic, saw her portrayed by the very glamorous Anne Hathaway. Now Wordsworth editions has decided the only fully authenticated image of Austen is “off-putting” and have Photoshopped her into something more appealing.Helen Trayler, the publisher’s managing director, said: “She was not much of a looker. Very, very plain. Jane Austen wasn’t very good looking. She’s the most inspiring, readable author, but to put her on the cover wouldn’t be very inspiring at all. It’s just a bit off-putting.

“I know you are not supposed to judge a book by its cover. Sadly people do. If you look more attractive, you just stand out more. Sadly, we do live in a very shallow world and people do judge by appearance.”

Publishers have traditionally used a portrait of Austen by her sister Cassandra, which hangs in the National Portrait Gallery. This portrait has been now been digitally adjusted to remove her nightcap, give her make-up and hair extensions for a new edition of a memoir by Austen’s nephew.

Ms Trayler has also commissioned a new watercolour of the author, now the subject of the film Becoming Jane, to feature on the cover of a “deluxe” collection of Austen’s novels.

Janeites seem resigned to the new look. Patrick Stokes, of the Jane Austen Society, told The Times: “She’s not a goddess. She has no copyright. It’s just what happens when someone is so popular, and if it brings her to a different readership then that’s good news.”

Story here and here.

What is wrong with the publishing industry? Does anyone there even care about words and books anymore? Let’s put aside the obvious problem of photoshopping a picture of a dead woman–Just the concept that Jane Austen’s looks should enter into whether a book about her would sell 190 years after her death is absurd. Austen’s books have not only survived all these years, they are avidly read today by a passionate following and are still being made into movies and plays, all with Jane Austen being “plain.” You know why? Because it doesn’t matter what Jane Austen looks like! It’s her words, the fruits of her mind, that interest people. No one wants to have sex with her (well, probably some people do, but you know…), they want to read her work!

How ridiculously offensive that publishers think they need to improve on Austen’s looks to sell books by and about her. It’s sexist and demeaning. If this were a male writer, no one would even be considering this option. Feminism has really failed if we live in an age where great women writers are actually being judged on their looks by book publishers 200 years after they have died.

Old, hideous, ugly, pimply, big-nosed, flat-chested original Jane

Jane after her sexy new make-over

5 Comments »

Comment by marcia

March 27, 2007 @ 1:24 pm

This is so odd and infuriating. And I don’t even like Jane Austen! She is one of the most popular writers, male or female, of the last couple hundred years. So doesn’t seem like her looks have had anything to do with anything. That weirdo drawing of Shakespeare hasn’t gotten weird blush put on it or any treatment like that. growl!

Comment by Laini

March 27, 2007 @ 6:55 pm

I can’t even believe this!! The casting in the movie, I can believe — but the monkeying with the author portrait is. . . I am just dumbfounded. Who ARE these people? They really think anyone cares what Jane looked like? ARG!

Comment by Kat!

March 27, 2007 @ 10:00 pm

I think I am going to go have a huge sushi dinner, then find the publisher who thought up this grotesque idea and promptly vomit on his head. What a disgusting asshat!

Comment by Robin

March 28, 2007 @ 8:42 pm

Personally, I can’t decide what is more deplorable - that someone out there actually believes people will flock to Austen’s work because of curly locks and blush, or that history revision is such a pussy-foot task that the revisionist can’t even complete the job.

At least at Disney, when they rape the image of yesterday’s women, they go all the way (d’ya really think Pocahontas had those curves - animated or not?). Put the Mouse House marketing team on the Jane Austen account and you’ll get Kate Winslet in Victoria’s Secret.

The sad fact, though, is that whoever thought up this hairball, and indeed thoroughly offensive scheme is probably dead on the mark. Marketing 101 says sex sells. Citing my prior example, Pocahontas wouldn’t have grossed $100+ million dollars in domestic box office receipts if the story was accurate and the Indian maiden was shown in her true image.

Acne and bonnet aside, at least Austen’s words are still intact. When Doubleday spits out a new version of “Pride & Prejudice” with multiple lost chapters featuring satyrs and damsels naked by the watering hole, then we’re in serious doo-doo.

Beautification is a part of human history, and it doesn’t always happen two centuries later. Marilyn was Norma Jean in the same lifetime. On the flip side of this coin, Kennedy beat Nixon on television - not on radio. Humans have a weakness for the visual image, a damning flaw in a capitalist society.

However, using this as a yardstick for feminism is perhaps premature. In less than two years, two of the three most powerful people in our country will be women (likely, anyway). A more relevant guage will be if these two women are strong enough to be just that (women), or if they merely perpetuate the pigheaded behavior that makes it seem reasonable to paint Plain Jane’s cheeks red.

Comment by Joy

March 29, 2007 @ 10:28 am

Marcia, Laini, and Kat: I know!

Robin: See, I don’t think marketing people know what they are talking about a tremendous amount of the time. They often dismiss things as unsellable that later do sell in spades (Harry Potter, for example) and they cheapen things that don’t need to be cheapened for the sake of sale. Jane Austen has never needed to be beautified before, why should she be beautified now? I really doubt that the photoshopped picture would make much impact on the sale of the books, so why do it?

That is why I bring up feminism. As much as I appreciate Nancy Pelosi’s presence in the senate, it seems like women are having to be good-looking in fields where they didn’t have to be good-looking before–newscasters, stand-up comedians, and even writers are being pressured to be hot and young these days, where in all three cases, looks were less of a factor in the past. So yeah, I see this Jane Austen thing as more of the same trend.

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